Get Set For Alfresco Season
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The season of sun-kissed days, backyard barbecues & ice-cold refreshments is just around the corner! For food & drink retailers, it's not just about surviving the heat; it's about thriving in the sizzling sales opportunities that summer brings.
Let's dive into how retailers can turn up the heat on their summer sales game, all while keeping it cool for shoppers.
Thirst quenchers!
Summer is the season of exploration, & consumers are thirsty for more than just the ordinary.
They crave adventure in every sip, seeking out new flavours, innovative combinations & drinks that not only refresh but invigorate.
Ensure you have a summer lineup of thirst-quenching delights that promise both flavour & wellness! For a vitamin-packed hydration experience, we have partnered exclusively with FG Factor for their vitamin-filled flavoured water which delights health-conscious consumers on the move. Their branding is vibrant, and their brand story will captivate your consumers.
GUNNA's immune-boosting lemonade packs zesty goodness & a punch of immune-boosting ingredients. Dalston's newest Prebiotic Soda offers a delicious & nutritious twist, proving soda can be both flavourful and gut friendly.
And don't forget the kids! Cawston Press & Wild Water bring delicious, hydrating fun with all the natural flavours kids love!
On the go snacks & picnic hamper fillers…
With longer days & endless outdoor activities to enjoy, summer is certainly the season for picnicking.
Attract customers by offering carefully selected picnic hampers and enticing snack options. These could include gourmet biscuits that go well with artisanal cheeses and charcuterie selections to create inspiring and fun picnic spreads.
Make sure to stock up Rendles Cheese Savouries, along with their authentic pâté range, offering delicious additions to any charcuterie board.
Olina's Bakehouse offers a variety of gluten-free crackers & savoury biscuits, perfect for creating a delightful picnic experience that caters to all.
Snak Shed's range of everyday snacks, including cookies, muffins & snack bags, is perfect for packing into picnic baskets for outdoor adventures. Remember to include gluten-free options in your selection.
Outdoor dining & grilling essentials!
As more people enjoy dining outdoors & hosting barbecue gatherings, there's a noticeable increase in the sales of grilling essentials like marinades & barbecue sauces.
Make sure you have plenty of Sauce Shop's top-selling sauces & Made for Meat BBQ sauce on your shelves to meet all your customers' BBQ needs.
And don't overlook summer essentials like s'mores! Stock up on Rocky Mountain MEGA Marshmallow & their MEGA Toasting Fork – they're sure to be a hit!